loyalty programs

Airline loyalty programs started in their present form in the 1980s. Airlines asked their advertising firms to come up with names for the new programs. It’s impressive that the first…

Back in 2018, Sharon received an unsolicited offer from American Airlines to upgrade her to Platinum Pro. At the time, this was a great offer for us. We had flights…

You can oftentimes get perks for just signing up for loyalty programs. Hotels will give free WiFi to even base members of their program, and having a rental car membership…

While there was much concern about how airlines and hotel chains were going to take care of their loyal customers during the travel slowdown, not much attention had been paid…

Why do we stay loyal to airline brands? I guess that depends on how you define loyalty. For points and miles people, their first reaction may be to think about…

The point of joining airline or hotel loyalty programs is to earn loyalty points or miles you can redeem in the future for flights or hotel nights. That’s not as…

My eyes tend to light up when I see information about a new points program. While scanning the internet, I found an article about the new Altitude Miles and Altitude…

Hello, travel friends and happy Saturday. Here’s a recap of what’s gone on at YMMV this week. From what we’ve written to what others wrote that we really liked and…

Almost every travel-related company did something to extend the expiration of points during the coronavirus lockdown. The duration of the extension and how programs forced IT systems to keep points…

At the beginning of the global travel slowdown due to COVID-19, travel companies took time to develop a response about what to do for their customers. The priority was figuring…